How to Find Latitude Longitude in Google Maps
Learn how to find latitude and longitude in Google Maps for your business or location. Simple step-by-step guide for accurate map placement.
At Lillian Purge, we specialise in Local SEO Services and share a simple guide on how to find latitude longitude in google maps so you can accurately pinpoint and share business locations for listings and navigation.
Latitude and longitude are the numerical coordinates that describe a specific point on Earth. Latitude indicates how far north or south a location is from the equator, while longitude measures how far east or west it is from the Prime Meridian.
For example, the coordinates for London are approximately 51.5074° N (latitude) and 0.1278° W (longitude). These numbers allow Google Maps and other digital tools to pinpoint exact positions anywhere in the world.
For businesses, accurate latitude and longitude data ensures that map listings, directions, and local SEO placements are correct.
Why Latitude and Longitude Are Useful
Knowing the precise coordinates of a location is important for several reasons:
Accuracy in listings: Helps ensure your business appears in the right place on Google Maps.
Embedding maps: When adding a custom Google Map to your website, you can use coordinates for exact placement.
Navigation and logistics: Useful for delivery routes, field services, or property management.
SEO and local data consistency: Coordinates can be added to structured data and citations to improve local search accuracy.
How to Find Latitude and Longitude in Google Maps (Desktop)
Finding coordinates in Google Maps on a desktop computer is straightforward:
Open Google Maps in your browser.
Search for the address, business, or location you want to identify.
Once the location appears, right-click on the exact point on the map.
Select What’s here? from the context menu.
At the bottom of the screen, you’ll see a small card appear. The latitude and longitude coordinates will be displayed in decimal format (for example, 51.5074, -0.1278).
You can then click the coordinates to copy them or view additional location details.
How to Find Latitude and Longitude on Google Maps (Mobile App)
The Google Maps mobile app makes it just as easy to find coordinates while on the go.
Open the Google Maps app on your smartphone.
Navigate to the location you want to check.
Press and hold your finger on the map at that exact spot until a red pin drops.
Swipe up on the information card at the bottom of the screen.
You’ll see the latitude and longitude displayed in decimal degrees under the address.
You can tap and hold the coordinates to copy them to your clipboard for use in another app or document.
Using Coordinates to Pinpoint Your Business Location
If you manage a business on Google, ensuring your map pin is correctly placed can improve how customers find you. Sometimes Google auto-locates businesses based on postcode or street name, which may not be perfectly accurate, especially in rural or multi-unit areas.
You can use your exact coordinates to adjust your business location on your Google Business Profile. This ensures directions are precise and that your business appears correctly in navigation apps.
Converting Coordinates Between Formats
Google Maps typically displays coordinates in decimal degrees, but some systems use degrees, minutes, and seconds (DMS). You can easily convert between these formats online or within Google Maps itself.
Example:
Decimal: 51.5074, -0.1278
DMS: 51°30'26.64"N 0°7'40.08"W
When entering coordinates in Google Maps, you can use either format, as long as they’re typed correctly and separated by a comma.
Adding Latitude and Longitude to Your Website or SEO Data
If you’re optimising your website for local search, including latitude and longitude in your schema markup helps Google confirm your business location. Within your LocalBusiness schema, you can include:
"geo": {
"@type": "GeoCoordinates",
"latitude": "51.5074",
"longitude": "-0.1278"
}
This small step strengthens your local SEO signals and ensures consistent information across your website, Google Business Profile, and online directories.
Finding Coordinates for Multiple Locations
If you manage several locations or service areas, you can find coordinates in bulk using tools like Google Sheets and Google Maps integration or by manually dropping pins for each address. Keeping a record of your coordinates can be useful for updating your listings, embedding maps, or building location pages.
Troubleshooting Common Issues
Occasionally, you may encounter slight discrepancies between coordinates on different platforms. These variations are usually due to differences in how mapping tools calculate location precision. Always verify coordinates by zooming in as closely as possible and placing the pin exactly on your building or main entrance.
If your business is in a large complex, choosing a central point or main access area ensures users get accurate driving directions.
Expert Tips for Local SEO Using Coordinates
Add your latitude and longitude to structured data and Google Business Profile.
Ensure all online directories display the same address and coordinates.
Use coordinates when embedding a map to show your precise business location.
Test your pin placement on mobile and desktop to confirm accuracy.
Keep a record of your coordinates in your SEO or marketing documentation.
Final Thoughts
Understanding how to find latitude and longitude in Google Maps is a simple but powerful skill. It ensures your business location is accurate, improves your visibility in local searches, and enhances user experience across devices.
By including coordinates in your digital setup whether for navigation, schema markup, or embedded maps you help customers find you more easily and give search engines clear signals about where you operate.
We have also written in depth articles on how much data would google maps use and The role of Google My Business in the Local Map Pack as well as our Google My Business Hub to give you further guidance.