SEO for Estate Agents
Every day people near you search for an estate agent. This puts your agency in front of them, on the map and in the results, then keeps it there. Everything handled, with no setup fee.
SEO means showing up when someone nearby searches for an estate agent, on Google, on the map and increasingly inside AI answers. We build your website into the searches that turn into valuations and instructions: selling, valuations, lettings, landlords and property management and the everyday moving searches. You get found. You get the valuation. You win the instruction.
How many people search for an estate agent near you
These are real monthly search numbers for estate agent and property terms across the UK. Every one is a person looking to move. The only question is whose name they find first. Right now, in most areas, it is a national portal or a bigger rival. It is whoever did the work to be found.
Figures are rounded monthly UK search volumes for estate agent and property terms in each area. Not sure where you stand in your own patch? We will pull the numbers for your area free.
Searches you are not showing up for yet
What is included
You do not need to buy SEO, a website person, a maps person and a social person separately. It is all one job to us, on one monthly fee. Tap through to see what each part does for your agency.
Local SEO
The core of it. We build your site around the searches that bring valuations, so when someone in your area looks for an estate agent you are one of the names they see. Landing pages, service pages for sales and lettings, supporting guides and a tight internal structure that Google trusts.
Google Maps
The map pack sits above the normal results. For local agencies it is often where the first valuation enquiry starts. We set up and sharpen your Google Business Profile so you show for nearby searches, then keep it worked on rather than left to drift.
Website management
Your site is looked after, not left alone. Pages built and updated, listings and area pages kept fresh, load speed watched, clear calls to action so a visitor becomes a valuation rather than a bounce.
AI optimisation
More people now ask AI assistants which agent to use. We structure your content and data so those tools can read it and surface your agency, which is fast becoming its own front door to new instructions.
Regular posts of new listings, sold boards and local news that keep your agency visible and remind past clients you exist. Property still travels a long way on Facebook in most towns.
New instructions, finished sales and standout homes photograph well and build your brand. We keep a steady feed going so your agency looks busy and trusted.
Two posts a week aimed at the professional and landlord side, where developers, investors and landlords look for an agent to sell or manage their property.
Four steps, then we keep going
We study your patch
We audit your website and your area to find the searches worth winning and the branches worth chasing.
We build the pages
A landing page, service pages for sales and lettings, a hub and supporting guides, linked into a tight cluster with the right structure behind it so Google understands you.
We turn visits into valuations
Clear calls to action on the pages that rank, your Google Maps listing sorted and your reviews put to work.
We keep at it
An update on the work every three weeks and a full audit every quarter. SEO rewards the ones who do not stop.
What could more visibility be worth
Drag the sliders. Even a handful of extra instructions a month adds up quickly against a monthly SEO fee. This is a rough illustration to think with, not a promise of results.
Illustration only. Real results depend on your area, your competition and the instructions you win. We do not guarantee figures.
Own your work, do not rent it
Property portals
- A heavy monthly fee whatever you list
- Your rivals sit right next to your homes
- The lead belongs to the portal, not you
- Stop paying and your listings vanish
Doing it yourself
- Free but painfully slow
- Easy to get wrong without knowing
- Time you do not have between viewings
- No one watching whether it works
SEO with Lillian Purge
- You own your rankings and your reviews
- Valuations come straight to you
- One monthly fee with no per-lead charge
- It keeps building month after month
One clear monthly fee
- One service area
- Local SEO and Google Maps
- Website management
- AI optimisation
- Facebook, Instagram and LinkedIn
- Quarterly audits and monthly reporting
- Everything in Local SEO
- Several branches or patches covered
- More competitive property terms
- Wider content programme
- For agencies expanding their reach
- Everything in Growth
- National reach
- For larger and multi-branch agencies
- Full commercial and B2B targeting
- Priority support
Let the next valuation find you.
We get your agency in front of local people at the exact moment they decide to move, then keep it there. One plan. One fee. No per-lead charges.
Everything included in your plan:
One clear retainer. No setup fee.
