
IS WIX FREE?
HOW MUCH DOES IT COST?
Wix is often promoted as a free website builder, and while it does offer a free plan, it is important to understand what that includes and where the limitations lie. Many UK users are drawn to Wix because of its ease of use, visual appeal and affordability, and the free version provides a helpful entry point for exploring the platform. However, anyone building a professional website will likely need to upgrade to a paid plan to unlock essential features.
The Wix free plan allows users to create a full website using the drag-and-drop builder, choose from hundreds of templates and access core features like image uploads, text editing and layout tools. You can publish the site and share it with others using a Wix-branded domain. This means your web address will include ‘wixsite.com’ as part of the URL, and Wix ads will appear on every page.
While this is sufficient for testing the platform or building a personal site, it is not ideal for professional use. Businesses, freelancers and organisations who want to appear credible online will need a custom domain, branding control and advanced features such as contact forms, SEO tools, and e-commerce capabilities. These are only available on paid plans.
The free version of Wix is a great way to get familiar with the interface and begin building your content. However, if your intention is to attract customers, build a brand or sell products online, upgrading is not just advisable, it is essential.
How Much Does Wix Cost
Wix offers several pricing plans designed to suit different needs, from simple personal websites to full online shops. Prices are billed monthly or annually, with discounts applied for long-term commitments. UK users can pay in pounds and plans include hosting, design features and technical support.
The most affordable tier is the Light plan, which is ideal for personal websites. It allows for a custom domain, removes Wix ads and includes basic tools such as storage space, secure hosting and contact forms. This plan is suitable for bloggers, hobbyists and individuals who want a clean, professional site without complex requirements.
Next is the Core plan, which adds more storage, video hours and analytics tools, making it a better fit for small business owners or those offering services. It also includes visitor statistics and access to customer support via live chat.
For growing businesses, the Business plans introduce e-commerce features. These allow users to accept online payments, manage product listings and access tools for marketing, inventory and shipping. Wix handles the checkout process and offers integrations with payment providers like Stripe and PayPal. Higher-tier plans also include tools for subscription services, abandoned cart recovery and multi-currency support.
The most advanced plan is tailored for enterprises or high-traffic websites. It offers maximum storage, unlimited bandwidth and VIP support, making it suitable for those with ambitious goals and complex operations.
While Wix is not free in the long run for professional use, its pricing structure is transparent. Everything is bundled together so you are not paying separately for hosting, SSL certificates or software updates. This all-in-one approach is especially appealing to UK users who want predictability and convenience.
Final Thoughts on Wix Pricing
Wix does offer a free option, but it is limited in scope and includes platform branding that may not suit a professional image. For personal projects, testing ideas or learning how to build a site, it provides a useful starting point. However, once you need to scale, sell or present a polished brand, moving to a paid plan is the logical next step.
With several affordable tiers and clear upgrade paths, Wix makes it easy to grow your site as your needs evolve. For UK businesses and individuals looking for simplicity, functionality and visual appeal, the investment in a paid Wix plan is often worthwhile.
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