Google Business Profile · Guide

How to Delete My
Business From Google

How to delete a business from Google, the difference between removing a profile you manage, marking a listing as permanently closed and reporting a duplicate and which option fits your situation.

Updated: June 2026
Written by: Andrew Odgers, Managing Director
Reading time: 6 minutes
The short answer

How you delete a business from Google depends on the situation: if you manage the profile, you can remove it from your account or mark the business as permanently closed and if a duplicate or wrong listing exists, you report it to Google to be removed.

Removing a profile from your account stops you managing it but may not delete the public listing, while marking a business as permanently closed is usually the right step when it has genuinely shut.

For duplicates or listings you do not own, you use Google's report or suggest an edit options, since you cannot directly delete a listing that is not in your account, so the right method depends on what you are trying to remove and whether you control it.

The detailed answer

Removing a business from Google

There are a few reasons to remove a business from Google: it has closed, there is a duplicate or you no longer want a listing you control. The right method differs in each case and they are not the same thing. Here is how to delete a business from Google depending on your situation.

Decide what you really need

First, be clear what you want: to stop managing a profile, to show a business has closed or to remove a duplicate or incorrect listing. These are different actions with different steps, so knowing which one you need avoids taking the wrong route and leaving the listing as it was.

The right step depends on the goal. What the profile is is covered in What Is Google My Business?

Remove a profile you manage

If you manage the profile, you can remove it from your account, which stops you managing it. Note this does not necessarily delete the public listing, which Google may keep, so removing it from your account and deleting the listing entirely are not the same thing.

Removing from your account is not full deletion. Claiming a listing is covered in How to Claim Your Google Business Profile

Mark a business as permanently closed

If the business has genuinely shut, the right step is usually to mark it as permanently closed rather than delete it. This keeps the listing but shows customers it has closed, which is clearer and more accurate than a listing just vanishing with no explanation.

Closed is clearer than gone. Visibility issues are covered in Why Is My Business Not Showing Up on Google?

Report a duplicate listing

If a duplicate of your business exists, do not leave it, since duplicates confuse Google and split your presence. Report the duplicate to Google so it can be removed or merged, which tidies up your presence and helps the correct listing rank as it should.

Duplicates need removing. Why visibility suffers is covered in Why Is My Business Not Showing Up on Google?

Remove a listing you do not own

For a listing you do not control, perhaps a wrong or fake one, you cannot delete it directly. Instead you use Google's suggest an edit or report options to flag it as closed, duplicate or incorrect and Google reviews the request, so removal goes through its process rather than your account.

You flag, Google decides. Suspensions are covered in What Is a Google Business Profile Suspension and How Do You Avoid It?

Think before you delete

A live listing is valuable, so do not delete one you might want later. If you are rebranding or relocating, editing the profile is usually better than deleting it, since a deleted listing loses its reviews and history, which are hard to rebuild from scratch.

Editing often beats deleting. Optimising the listing is covered in How to Optimise Your Google Business Profile for Local SEO

Keep your reviews in mind

Deleting a profile means losing the reviews attached to it, which represent real, valuable trust. Before removing anything, consider whether you are throwing away a review history you would rather keep, since rebuilding it takes a long time, so deletion is worth weighing carefully.

Reviews are hard to replace. Their value is covered in Do Google Reviews Help SEO?

Choosing the right route

To remove a business from Google, match the method to the situation: remove a managed profile from your account, mark a closed business as permanently closed or report a duplicate or listing you do not own. Each has its place, so pick the one that fits what you actually need.

Match the method to the need. The whole guide is gathered in the Google Business Profile Guide

In short, you delete a business from Google by removing a profile you manage, marking a closed business as permanently closed or reporting a duplicate or listing you do not own. The right method depends on what you are removing and whether you control it, so choose accordingly.

This guide is part of our complete Google Business Profile Guide. The hub brings together every question a business asks about Google Business Profile, from setting up and verifying through to optimisation, reviews, insights and ranking in the map, each written in plain UK English.

Part of the guide Google Business Profile Guide View all guides →
Frequently asked

Deleting a business from Google

How do I delete my business from Google?
It depends on the situation: if you manage the profile, you can remove it from your account or mark the business as permanently closed and if a duplicate or wrong listing exists, you report it to Google to be removed. Removing a profile from your account stops you managing it but may not delete the public listing, while marking a business as permanently closed is usually right when it has genuinely shut. For duplicates or listings you do not own, you use Google's report or suggest an edit options.
Does removing a profile from my account delete the listing?
Not necessarily. Removing a profile from your account stops you managing it but Google may keep the public listing, so removing it from your account and deleting the listing entirely are not the same thing. If your goal is for the listing to no longer appear, you may need to mark it as permanently closed or report it rather than just removing it from your account.
How do I show that my business has closed?
If the business has genuinely shut, mark it as permanently closed rather than deleting it. This keeps the listing but clearly shows customers it has closed, which is more accurate and helpful than a listing just vanishing with no explanation. Marking it as permanently closed is usually the right step for a closed business, since it tells both Google and customers what has happened.
How do I remove a duplicate listing?
Report the duplicate to Google so it can be removed or merged. Duplicates confuse Google and split your presence, so you should not leave them and reporting the duplicate tidies up your presence and helps the correct listing rank as it should. Removing or merging duplicates is an important bit of housekeeping for any business that finds more than one listing for itself.
Can I delete a listing I do not own?
Not directly. For a listing you do not control, perhaps a wrong or fake one, you use Google's suggest an edit or report options to flag it as closed, duplicate or incorrect and Google reviews the request. So removal goes through Google's process rather than your account, since you can only directly delete or manage listings that are in your own account.
Should I delete my profile if I am rebranding or moving?
Usually not. If you are rebranding or relocating, editing the profile is generally better than deleting it, because a deleted listing loses its reviews and history, which are hard to rebuild from scratch. Updating your name, address or details on the existing profile keeps the valuable reviews and history intact, so editing tends to be the wiser choice over starting again.
What happens to my reviews if I delete my profile?
You lose them. Deleting a profile means losing the reviews attached to it, which represent real, valuable trust that takes a long time to rebuild. So before removing anything, consider whether you are throwing away a review history you would rather keep. Because reviews are so hard to replace, deletion is worth weighing carefully rather than doing on impulse over a fixable issue.