Lillian Purge · Dental SEO

SEO for Dentists. Done properly.

Get new patients finding your practice on Google. SEO, Google Maps, full website management and three social media channels. A complete monthly programme built for dentists who want a steady flow of new patient enquiries, not jargon and vanity reports.

Built for: dental practices
From: £350 per month
Start: a free SEO audit
Dental focused team
GDC marketing aware
Free SEO audit
No long tie-in
Focused on real enquiries
Why dental SEO matters

The numbers every practice owner should know

~93%

of online experiences begin with a search engine. Google is the front door to your practice.

Source: industry research

76%

of people who search for something nearby on a smartphone visit a business within 24 hours.

Source: Google research

88%

of patients trust online reviews as much as personal recommendations when picking a healthcare provider.

Source: BrightLocal industry survey

Our flagship dental package

Everything a dental practice needs to attract new patients on Google for £350 a month.

A complete SEO and social media programme built for dental practices. Google Maps, your full website, fresh content, three social channels, quarterly audits and monthly reporting. One monthly fee with no long tie-in.

£350 per month

Free SEO audit first. No long tie-in. Cancel anytime.

What is included every month

  • Google Maps optimisation
  • Full website management
  • Treatment pages built and updated
  • Content creation every month
  • Instagram campaign management
  • Facebook campaign management
  • LinkedIn campaign management
  • Quarterly website audits
  • Monthly reporting on every channel
Why us

An agency that gets dentistry

01 · Dental focused

Built around dental practices

We know dental search behaviour, the treatment pages that actually rank and the GDC marketing rules that shape what you can say. The work is shaped around how patients pick a dentist online.

02 · Real

Focused on patient enquiries

We measure calls, form fills, direction requests and booked consultations rather than vanity rankings. Numbers that connect directly to your diary and your private fee income.

03 · Honest

No long tie-in

Free audit first. Flexible monthly terms. You stay because the work delivers, not because a 12 month contract locks your practice in regardless.

What we do

Four areas, one programme

01

Google Business Profile and Maps

Win the map pack. We optimise your Google Business Profile and the surrounding signals to put your practice in front of patients searching dentist near me, NHS dentist near me and treatment-led queries in your area.

02

On-site dental SEO and treatment pages

Pages built to rank. Site structure, treatment pages for implants, Invisalign, composite bonding, veneers, whitening and more, on-page content and dental schema built so your website does the heavy lifting alongside your map listing.

03

Social media campaigns

Where patients spend time. Instagram, Facebook and LinkedIn campaigns that put your practice and your work in front of patients on the platforms they actually use, with content kept compliant with GDC marketing rules.

04

Reporting focused on enquiries

Track what matters. Monthly reporting on visibility, rankings, calls, form fills and direction requests, with quarterly deep-dive audits on top, so you can see exactly how the work is affecting new patient enquiries.

Channels we manage

Every channel that brings patients

From Google Search and Maps to Instagram, Facebook and LinkedIn. All of it included in the £350 monthly package.

Google Search
Google Maps
Instagram
Facebook
LinkedIn
How it works

From audit to action

A clear, four-step process with no mystery and no jargon.

01

Free SEO audit

We review your website, your Google Business Profile and where your practice currently sits in dentist near me and treatment searches.

02

Strategy and priorities

We agree what to fix first, matched to your practice mix (NHS, private, cosmetic) and the area you serve.

03

Build and run

We work through Google Business Profile, treatment pages, on-page SEO, content and social every month, keeping claims GDC compliant.

04

Report and refine

You get clear monthly reporting on visibility and patient enquiries, with a deeper quarterly audit to refine the plan.

The difference

Dental focused vs generic agency

Plenty of agencies will sell SEO to anyone. Here is what makes a dental-focused agency different.

Path A

Generic agency

  • Generic playbook. Same approach for every business.
  • No GDC awareness. Risks compliance issues with overstated claims.
  • Vanity reports. Numbers that miss patient enquiries.
  • 12 month contracts. Locked in regardless.
  • Jargon-heavy. Hard to know what you are paying for.
Path B

Lillian Purge

  • Built around dental. We know the sector.
  • GDC marketing aware. Claims kept proportionate.
  • Focused on enquiries. Real metrics, plain English.
  • Flexible terms. No long tie-in.
  • Clear strategy. You know the plan.
Packages

Three packages, pick your level

Most dental practices start on our flagship Starter package at £350 a month. Growth and Full are for practices competing in busier areas or pushing private cosmetic work more aggressively.

Growth

For practices competing harder in busier areas.

£750 /month
  • Everything in Starter
  • Faster content cadence and more treatment pages
  • Digital PR and authority building
  • Expanded citation campaign
  • Structured review acquisition programme
  • Bi-weekly strategy calls
Get a Quote

Full

For ambitious practices pushing cosmetic and implant work.

£1550 /month
  • Everything in Growth
  • Premium content and digital PR at scale
  • Advanced technical SEO and competitor monitoring
  • Multi-area and treatment-level keyword targeting
  • Weekly strategy calls
  • Priority support
Get a Quote

All packages are monthly with no long tie-in. Every one starts with a free SEO audit. Need something in between or fully tailored? Just ask.

Practices we work with

Dental practices across the UK

We work with dental practices of every kind, from single-chair private practices to large multi-site groups. Whether you are NHS, private or mixed, the SEO work translates. If you do not see your practice type below, just ask.

NHS practices
Private practices
Mixed NHS-private
Single-chair practices
Multi-site groups
Cosmetic dentistry
Implant clinics
Orthodontic clinics
Family practices
Paediatric practices
Specialist clinics
Emergency dental
Hygienist-led
Sedation clinics
Start today

Ready to attract new dental patients?

Start with the £350 dental SEO package. The complete SEO and social media programme, run by a dental-focused team, with real reporting and real accountability. Free SEO audit first. No long tie-in. Cancel anytime.

The complete guide

Want to understand dental SEO first?

Browse every SEO question answered for dental practice owners in one place, from Google Business Profile and treatment pages to GDC compliance, cosmetic patient acquisition and choosing an agency.

Read the guides
Frequently asked

Dental SEO questions

What is SEO for dentists?
SEO for dentists is the work of getting your practice found on Google by people searching for a dentist near them. That means appearing in the local map pack for searches like dentist near me, ranking on the standard results page for treatments you offer such as implants, Invisalign or composite bonding. They also help you show up for branded searches when people are weighing you up. It draws on your Google Business Profile, on-page SEO, treatment pages, reviews, citations and authority. Done well, it turns Google searches into booked consultations and new patient enquiries.
How much does dental SEO cost?
Our flagship dental package is £350 a month and includes everything most dental practices need: Google Maps optimisation, full website management, treatment pages, content creation, three social media channels (Instagram, Facebook and LinkedIn), quarterly website audits and monthly reporting. We also offer Growth at £750 and Full at £1550 a month for practices competing in busier areas or pushing cosmetic treatments more aggressively. We keep terms flexible with no long tie-in, then start with a free SEO audit so you can see what needs doing and which package fits before you commit. If your needs sit between tiers or you want something tailored, we can shape a plan around them.
What is included in the £350 a month dental package?
Nine things every month, all built around getting your dental practice found: Google Maps optimisation, full website management, treatment pages built and updated, fresh content creation, an Instagram campaign, a Facebook campaign, a LinkedIn campaign, quarterly website audits and monthly reporting on every channel. It is a complete SEO and social media programme for one monthly fee. You get a free SEO audit first and no long tie-in. The aim is to cover everything a typical dental practice needs to be visible in local search and on the platforms patients actually use.
How long does SEO take to work for a dental practice?
Usually a few months rather than weeks, with results building gradually. Quick fixes to your Google Business Profile, on-page SEO and treatment pages can show movement within weeks. The bigger gains from reviews, content and authority compound over three to six months and beyond. Cosmetic treatments such as implants or Invisalign tend to be more competitive and take longer to break into the top results than general dentistry. We are honest about this up front: nobody can guarantee specific rankings or timescales. We focus on steady, sustainable progress measured against the patient enquiries that come in.
Do you understand GDC marketing compliance?
Yes. We are aware of the General Dental Council marketing rules and we work in a way that keeps the claims on your site within them. That means no overstated outcomes, no use of regulated titles where they should not be used, careful handling of before-and-after photography and treatment descriptions that stay accurate and proportionate. Compliance is ultimately your practice's responsibility under your GDC registration. That said, we will not publish content that would breach the standards we know about and we will flag anything we are unsure about for you to sign off.
Is SEO worth it for a dental practice?
For most dental practices, yes. Patients now search Google before they book almost everything, so being visible there is often the difference between a full diary and an empty Tuesday afternoon. SEO is also cumulative, meaning the work you do this month keeps paying off months and years later, unlike paid ads which stop the moment you stop spending. The lifetime value of a private patient on Invisalign or implants is high enough that even a few new enquiries a month can pay for the work many times over. SEO suits practices that can wait a few months for meaningful results to compound.
Before you commit

What is included and what to expect

What is included

The £350 package is built to cover everything a typical dental practice needs to be visible in local search and across social. Every month you get Google Maps optimisation, full management of your website, treatment pages built and kept up to date, fresh content, three social media campaigns across Instagram, Facebook and LinkedIn, then a clear monthly report on every channel. On top of that you get a quarterly deep-dive website audit to spot anything that is drifting and refine the plan. It is one fee for one programme, run by a dental-focused team, with no long tie-in and free to cancel at any time.

What to expect, honestly

Dental SEO is steady, compounding work rather than a switch you flip. In the first few weeks the foundations get fixed: your Google Business Profile gets sharpened, treatment pages get rewritten properly, the technical basics get cleaned up and the social channels start running. Quick wins on visibility usually appear within weeks. Over three to six months the bigger gains build as reviews, citations, content and authority compound. Cosmetic and implant terms typically take longer to break into the top of search than general dentistry, since they are more competitive and more lucrative. Beyond that, the work keeps running. Quarterly audits refine the plan. Progress carries on building from a stronger base.

What we will not do

One thing we do not do is promise specific rankings or guarantee a number of new patients within a set number of days. We will also not publish content that would breach what we understand of GDC marketing rules. We have seen enough overpromised dental campaigns to know how they tend to end. What we promise instead is honest, consistent work. Monthly reporting that shows you exactly what is happening. A team you can actually talk to. Flexible monthly terms so you can stop at any time if the work is not delivering. That is the kind of accountability dental practice owners deserve.

Want to read more first?

Read the full dental SEO guide

Before you commit to anything, browse our complete library of dental SEO guides covering Google Business Profile, treatment pages, GDC compliance, costs, results, cosmetic patient acquisition and how to choose the right agency. Everything explained in plain English for practice owners.