Lillian Purge · Startup SEO

SEO for Startups. Built for founders.

Get your startup found on Google. SEO, technical setup, content, your Google Business Profile and three social media channels. A complete monthly programme built for founders who want a real acquisition channel, not jargon and slide decks.

Built for: startup founders
From: £350 per month
Start: a free SEO audit
Startup focused team
Free SEO audit
No long tie-in
Cancel anytime
Focused on real enquiries
Why SEO matters

The numbers every founder should know

~93%

of online experiences begin with a search engine. Google is the front door to your startup.

Source: industry research

~53%

of all website traffic comes from organic search. Bigger than paid, social and email combined.

Source: BrightEdge research

~75%

of users never scroll past the first page of Google. If you are not on page one, you do not exist.

Source: industry research

Our flagship startup package

Everything a startup needs to start ranking on Google for £350 a month.

A complete SEO and social media programme built for early-stage startups. Google Business Profile, your full website, fresh content, three social channels, quarterly audits and monthly reporting. One monthly fee with no long tie-in.

£350 per month

Free SEO audit first. No long tie-in. Cancel anytime.

What is included every month

  • Google Business Profile and Maps
  • Full website management
  • Service pages built and updated
  • Content creation every month
  • Instagram campaign management
  • Facebook campaign management
  • LinkedIn campaign management
  • Quarterly website audits
  • Monthly reporting on every channel
Why us

An agency that gets startups

01 · Founder focused

Built for early-stage teams

We understand small budgets, fast pivots, lean teams and the need to ship work that earns its keep. Everything we run is sized for where your startup is now, not for an enterprise with a marketing department.

02 · Real

Focused on enquiries

We measure traffic, sign-ups, calls and form fills rather than vanity rankings. Numbers that actually feed your growth model, with reports that read in plain English.

03 · Honest

No long tie-in

Free audit first. Flexible monthly terms. You stay because the work delivers, not because a 12 month contract locks you in while you are trying to prove your model.

What we do

Four areas, one programme

01

Technical foundations and Google Business Profile

Set up properly from day one. Site structure, indexing, schema, Google Business Profile if relevant. The technical groundwork most agencies skip but every founder regrets neglecting twelve months in.

02

On-site SEO and service pages

Pages built to rank. Site structure, product or service pages, on-page content and schema built around the keywords your future customers will use, so your website does the heavy lifting from launch.

03

Content and social media

Where your audience hangs out. Fresh content monthly. Then Instagram, Facebook and LinkedIn campaigns that put your startup in front of buyers, investors and future hires on the platforms they actually use.

04

Reporting focused on enquiries

Track what matters. Monthly reporting on visibility, rankings, sign-ups, calls and form fills, with quarterly deep-dive audits on top, so you can see exactly how the work is affecting your funnel and your runway.

Channels we manage

Every channel that brings customers

From Google Search and Maps to Instagram, Facebook and LinkedIn. All of it included in the £350 monthly package.

Google Search
Google Maps
Instagram
Facebook
LinkedIn
How it works

From audit to action

A clear, four-step process with no mystery and no jargon.

01

Free SEO audit

We review your site, your technical setup and where your startup currently sits in the searches that matter to your product.

02

Strategy and priorities

We agree what to fix first, matched to your stage, your market and where you need traction next.

03

Build and run

We work through technical SEO, on-page, content, social and Google Business Profile every month, with work going live fast.

04

Report and refine

You get clear monthly reporting on visibility and enquiries, with a deeper quarterly audit to refine the plan.

The difference

Startup focused vs generic agency

Plenty of agencies treat startups like miniature enterprise clients. Here is what makes a startup focused agency different.

Path A

Generic agency

  • Enterprise pricing. Not built for startup budgets.
  • Vanity reports. Numbers that miss enquiries.
  • Slow turnaround. Months before anything ships.
  • 12 month contracts. Locked in regardless.
  • Generic playbook. Same approach for every client.
Path B

Lillian Purge

  • Startup pricing. Built for founders.
  • Focused on enquiries. Real metrics, plain English.
  • Fast turnaround. Work goes live in week one.
  • Flexible terms. No long tie-in.
  • Tailored to your stage. Pre-seed to growth.
Packages

Three packages, pick your stage

Most startups start on our flagship Starter package at £350 a month. Growth and Full are there for funded startups competing in busier markets or moving faster.

Growth

For funded startups competing in busier markets.

£750 /month
  • Everything in Starter
  • Faster content cadence and more service pages
  • Digital PR and authority building
  • Expanded link acquisition campaign
  • Structured review acquisition programme
  • Bi-weekly strategy calls
Get a Quote

Full

For ambitious startups competing at the top of the market.

£1550 /month
  • Everything in Growth
  • Premium content and digital PR at scale
  • Advanced technical SEO and competitor monitoring
  • National-level keyword targeting where relevant
  • Weekly strategy calls
  • Priority support
Get a Quote

All packages are monthly with no long tie-in. Every one starts with a free SEO audit. Need something in between or fully tailored? Just ask.

Startups we work with

Founders across every sector

We work with founders across every kind of startup, from solo bootstrapped builders to funded teams shipping their first product. If you sell to people or to businesses online, your sector probably fits somewhere on the list below. If you do not see yourself, just ask. The SEO work translates.

SaaS
Fintech
Healthtech
Edtech
Marketplaces
Ecommerce
B2B services
Consumer apps
Proptech
Climate tech
AI tools
Agencies and consultancies
Hardware
D2C brands
Start today

Ready to grow on Google?

Start with the £350 startup SEO package. The complete SEO and social media programme, run by a startup focused team, with real reporting and real accountability. Free SEO audit first. No long tie-in. Cancel anytime.

The complete guide

Want to understand startup SEO first?

Browse every SEO question answered for startup founders in one place, from technical setup and content to costs, results and choosing an agency.

Read the guides
Frequently asked

Startup SEO questions

What is SEO for startups?
SEO for startups is the work of getting your business found on Google from the earliest possible stage. That means setting up your website correctly from day one, building the right pages, ranking for the keywords your customers actually search and getting your product or service in front of buyers who are already looking. It draws on technical setup, on-page SEO, content, your Google Business Profile, authority and reviews. Done well, it builds a long-term acquisition channel that grows in value while paid ads only pay while the budget is on.
How much does SEO cost for a startup?
Our flagship startup package is £350 a month and includes everything most early-stage startups need: Google Business Profile and Maps optimisation, full website management, service pages, content creation, three social media channels (Instagram, Facebook and LinkedIn), quarterly audits and monthly reporting. We also offer Growth at £750 and Full at £1550 a month for funded startups competing in busier markets or moving faster. We keep terms flexible with no long tie-in, then start with a free SEO audit so you can see what needs doing and which package fits before you commit. If your needs sit between tiers or you want something tailored, we can shape a plan around them.
What is included in the £350 a month startup package?
Nine things every month, all built around getting your startup found: Google Business Profile and Maps optimisation, full website management, service pages built and updated, fresh content creation, an Instagram campaign, a Facebook campaign, a LinkedIn campaign, quarterly website audits and monthly reporting on every channel. It is a complete SEO and social media programme for one monthly fee. You get a free SEO audit first and no long tie-in. The aim is to cover everything a typical startup needs to start being found on Google and stay visible on the platforms your customers actually use.
How long does SEO take to work for a startup?
Usually a few months rather than weeks, with results building gradually. Quick wins from a clean technical setup, on-page SEO and your Google Business Profile can show up within weeks. The bigger gains from content, links and authority compound over three to six months and beyond. For a brand new startup with no existing visibility, expect the first half year to be foundation building rather than fireworks, then a steady acceleration as the work compounds. Nobody can guarantee specific rankings or timescales. What is true is that a well-set-up startup site with consistent SEO work will almost always end up well ahead of one that ignored it.
Should we do SEO or paid ads first as a startup?
Most startups should do both for different reasons. Paid ads give you fast data: which keywords convert, what messaging works, who is actually buying. SEO gives you a long-term acquisition channel that keeps paying after you turn the spend off. If cash is tight, lead with paid for the first few months to learn, then layer SEO on top as your unit economics start to make sense. If you have any runway at all, start both early. The biggest mistake startups make is leaving SEO until year two then wondering why competitors who started earlier are dominating organic results.
Is SEO worth it for a pre-revenue startup?
Often yes. The honest caveat is to keep expectations realistic. SEO at the pre-revenue stage is about laying foundations: a properly built website, the right page structure, the keywords your future customers will search and the first batch of content. None of that delivers revenue overnight. What it does deliver is a head start. Startups that wait until they have revenue to think about SEO usually spend the first year of revenue catching up to competitors who started earlier. If your runway allows a small monthly spend, getting the basics right now beats playing catch-up later.
Before you commit

What is included and what to expect

What is included

The £350 package is built to cover everything a typical startup needs to be visible in search and across social. Every month you get Google Business Profile and Maps work, full management of your website, your service pages built and kept up to date, fresh content, three social media campaigns across Instagram, Facebook and LinkedIn, then a clear monthly report on every channel. On top of that you get a quarterly deep-dive website audit to spot anything that is drifting and refine the plan. It is one fee for one programme, run by a startup focused team, with no long tie-in and free to cancel at any time.

What to expect, honestly

SEO is steady, compounding work rather than a switch you flip. In the first few weeks the foundations get fixed: technical setup, on-page basics, Google Business Profile and the first round of content go live. Quick wins on visibility usually appear within weeks. Over three to six months the bigger gains build as content, citations, authority and reviews compound. The picture you see in your reporting then starts to firm up. Beyond that, the work keeps running. Quarterly audits refine the plan. Progress carries on building from a stronger base.

What we will not do

One thing we will not do is promise specific rankings or guarantee a number of sign-ups within a set number of days. We have seen plenty of agencies do that to startups and we know how it usually ends. What we promise instead is honest, consistent work. Monthly reporting that shows you exactly what is happening. A team you can actually talk to. Flexible monthly terms so you can stop at any time if the work is not delivering. That is the kind of accountability founders deserve.

Want to read more first?

Read the full startup SEO guide

Before you commit to anything, browse our complete library of startup SEO guides covering technical setup, content, costs, timelines, results and how to spot a bad agency. Everything explained in plain English for founders.