The full library, in one place

SEO Guides for Tattoo Studios

Everything we have written on getting a studio found on Google rather than only on Instagram. A guide for each style and service, the assets you already own but never use, plus who you are actually competing with.

9 guidesStylesRemovalPiercingPortfolioArtists
9 guides
Written for the trade
Works alongside Instagram

These guides explain how tattoo studios get found on Google for the styles they specialise in and the services that fill the diary. If you read one thing, read the complete guide. If Instagram is where your studio currently lives, start instead with SEO vs Instagram, which answers the obvious objection first.

Start here

The Complete Guide to SEO for Tattoo Studios

Eighteen sections covering the whole picture. How Google ranks studios, why most are invisible despite superb work, what it costs, how long it takes, which pages a studio site needs, plus how to handle aftercare and hygiene content responsibly.

Read the complete guide
SEO done properly, from £350 a month

Read the guides. Let us do the work.

Everything in these guides is what we handle for tattoo studios on one monthly plan. A page per style, service and artist, your portfolio indexed and Google Maps sorted, all working alongside what you already do on Instagram.

Everything included in your plan:

A page per style and service Artist bio pages Google Maps optimisation Your portfolio indexed AI optimisation (GEO) Quarterly audits and reporting
£350per month

One clear retainer. No setup fee.

Frequently asked

Using these guides

How should I use these guides?
Start with the complete guide for the whole picture, then go to the style or service you want more of. After that, the two guides on portfolio and artist pages cover the assets most studios already have but never use. The last pair cover Instagram and competing with bigger studios. You do not need to read them in order.
Which guide should I read first?
The Complete Guide to SEO for Tattoo Studios. It covers how Google ranks studios, why most are invisible, what it costs, how long it takes, how the website should be structured and how to handle aftercare and hygiene content responsibly. Everything else builds on it.
We already do well on Instagram. Is any of this relevant?
Yes, because it reaches a different group of people. Instagram shows your work to people who already follow you. Google catches somebody who has just decided they want tattooing, who has moved to your area or whose usual artist is booked out a year ahead. Keep doing Instagram. This is about everybody it cannot reach, which is set out in SEO vs Instagram.
Can Lillian Purge just do this for my studio?
Yes. Everything in these guides is what we do for tattoo studios on one monthly plan from £350 a month: a page for each style, service and artist, your portfolio indexed properly, Google Maps, website management, AI optimisation and social. One fee with no setup charge. The SEO for Tattoo Studios page has the full detail, plus what local SEO costs is worth reading alongside it.